H2K Labs for Media & Digital Information

Supercharge your media revenue

Exceed expectations by using bottom-up inputs such as pricing, quota attainment, sales cycles, and customer behavior.

Revenue acceleration for media and digital information businesses

Unify all Your Revenue Data, Seamlessly.

Unlike other platforms, Insightify helps media and business information companies supercharge revenue, given the data complexities in our industry. Whether you sell digital advertising, lead generation, paid subscriptions, or monetize data in unique ways, Insightify extracts key inputs that turns your revenue data into actionable insights for top and bottom-line growth.

When deeper and more comprehensive data is factored in, you’ll have more accurate forecasts with fewer surprises in the boardroom, and unlock opportunities for growth.
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Consolidate your buy-side and sell-side revenue data into a single source of truth and see performance and forecasts across all media channels. Insightify connects revenue-critical data points including pipeline, order management, product performance, customer service, and financial systems data into real-time accurate forecasts, for strategic insights and prescriptive action plans, with only a few clicks.

Connect all of your revenue data across finance, sales, marketing, and operations.

Unify data into a single source of truth. Improve performance and forecasts across all media channels:

Sell-side

Digital Advertising

e-Newsletters

Events

Lead Generation

Video, Podcasts, Webinars

Content marketing

Custom services

Licenses

Buy-side

Subscriptions

Attendee fees

Membership Fees

Turn Your Reps into (More Profitable) Sales Ninjas

Transform your approach to sales with a complete view into new business, retention and expansion pipeline.

Coach based on specific data and most effective steps

Identify and manage sales process inefficiencies

Manage deal risk

Align top of funnel investments with bottom of funnel needs

Reduce “rogue” discounting and improve profitability

Gain Alignment. Revenue Growth is a Team Sport.

Include employees across functions at the revenue table and foster shared accountability. Using a single source of truth for revenue intelligence, improve upsell, cross-sell, renewals, and churn.

Marketing

Sales

Content

Customer Service

Operations & Fulfillment

Finance

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Avoid Surprises. Improve Forecasting Accuracy.

Consistently have pinpoint forecasts and achieve predictable revenue, with custom roll-ups. Forecast by brand portfolio, channel, geography, team, customer segment, and more.

Spot risks and revenue leaks before it is too late

Reconcile your actuals and forecasts - booked vs. recognized revenue

Track critical deal traction and material changes to pipeline