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The Revenue Room

The Revenue Room™ offers a comprehensive range of resources and insights from H2K Labs, including bootcamps, blogs, ebooks, and podcasts. Delve into our community of leaders to explore and learn. Gain access to industry tips, trends, and, most importantly, valuable insights on maximizing revenue in your room!

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Mitch Peipert
May 6, 2024
Blog
Do You Really Know Where Your Data Is?

Explore the complexities of modern data management and learn how businesses tackle data sprawl, ensure compliance, and maintain visibility in an era of growing data volumes and evolving technologies.

Data Strategy
Mitch Peipert
April 29, 2024
Blog
The Hidden Truth: The Costly Consequences of Bad Data on Your Bottom Line

Explore how bad data affects your bottom line with actionable insights from H2K Labs. Discover the financial repercussions, operational challenges, and essential strategies for improving data quality to ensure informed decision-making and sustainable business growth.

Data Strategy
Revenue Strategy
Jacob Donnelly
April 8, 2024
Blog
How to Use Data to Mitigate Advertiser Churn & Grow Revenue

Revenue predictability is a crucial aspect of business success, but in today's rapidly evolving landscape, it has become more challenging than ever before.

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
April 8, 2024
Blog
The Strategic Intersection of Events, Digital, and Data: A New Era for Media Companies

C-level leaders are rethinking their strategies and prioritizing data-driven growth. In order to stay relevant and competitive, businesses must focus on creating value through the use of data and leveraging technology in sectors such as media, events, and marketing.

Revenue Strategy
Data Strategy
Heather Holst-Knudsen
January 16, 2024
Blog
Dear Heather, Help! From Flummoxed With Data

Mid-sized PE-owned B2B media company needs help with their first-party data solution: Pipeline Pal. Off-the-shelf solutions can offer advantages such as scalability, efficiency, and reduced manual effort compared to custom-built solutions.

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
December 7, 2023
Blog
The Revenue Room™ - Building Your Revenue Operating Plan

The 3rd installment of The Journey to Revenue Excellence Blog Series

Revenue Strategy
Skills & Culture
Heather Holst-Knudsen
November 16, 2023
Blog
The Revenue Room™ - Operating Principles

The 2nd installment of The Journey to Revenue Excellence Blog Series.

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
November 13, 2023
Blog
The Revenue Room™ - The Journey to Revenue Excellence

Unlock your midmarket B2B business' potential with The Revenue Room™ by H2K Labs. Explore data-driven growth strategies, financial returns, and continuous improvement through Revenue Kaizen.

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
October 12, 2023
Blog
The Real Deal for Transforming Data into Business Value

Data analytics and AI have become integral tools for businesses to stay ahead in today's competitive marketplace. Are you tapping into your full data potential to drive decision-making processes?

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
September 16, 2023
Blog
From Blind Fire to Target Acquired: How Predictive Analytics Can Improve Your P&L Even in Complex Data Environments

Is your team sitting on a treasure trove of data, but doesn’t have a way to monetize it? Predictive analytics can help you turn that data into “firing solutions.”

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
August 26, 2023
Blog
H2K Labs Forms Partnership with Channel Metrics to Deliver Cutting Edge Program Performance Solution for Event, Media, and Digital Information Businesses

Sarasota, Florida: H2K Labs today announces a new partnership with Channel Metrics to become a value-added representative of the brand.

Data Strategy
Revenue Strategy
Heather Holst-Knudsen
August 8, 2023
Blog
Developing a Single Source of Revenue Truth in Complex Data Environments

There is often confusion about being data-driven. Simply using tools like CRM or BI does not automatically make you data-driven. True data-driven organizations have the ability to effortlessly generate accurate, real-time data insights with a push of a button.

Data Strategy
Revenue Strategy
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February 21, 2024
Playbooks
The Journey to Revenue Excellence

The Journey to Revenue Excellence provides revenue-focused leaders with a comprehensive guide to navigating the high-stakes world of data- driven business.

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October 26, 2023
Playbooks
Using Predictive Analytics to Manage Revenue Risk and Capture Opportunity

Predictive analytics consists of processing business data to build machine learning models, which can then be used to anticipate, forecast, and speculate possible future events or outcomes. Most will take the form of statistical models that arrange projections by estimated likelihood.

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October 25, 2023
Playbooks
2023 Report: The State of Data-Driven Revenue Growth in Digital Information, Media & Events

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October 19, 2023
Playbooks
Achieving a Single Source of Truth for CFOs

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October 19, 2023
Playbooks
Developing a Single Source of Revenue Truth in Highly Complex Data Environments

Data-driven strategy leads directly to business excellence—in revenue, operations, product, profitability, and more. But moving from data-aware to data-driven takes more than just tracking metrics and building data tables.

Heather Holst-Knudsen
December 7, 2023 12:00 PM
EST
Bootcamps
Fireside Chat: Leveraging Data for Enhanced Profits & Valuation

Across every stage of the business lifecycle, data analytics provide the insights companies need to increase revenue, lower operational costs, and maximize returns.

Revenue Strategy
Data Strategy
Heather Holst-Knudsen
October 19, 2023 12:00 PM
EST
Bootcamps
The Journey to Revenue Excellence 1

Everyone is talking about RevOps, revenue intelligence, making more revenue happen with less, gaining pricing power, and data-driven sales empowerment. This requires organizational alignment, pipeline, process & product standardization, and culture change. And, of course, a single source of revenue truth data strategy.

Revenue Strategy
Skills & Culture
Heather Holst-Knudsen
September 21, 2023 12:00 PM
EST
Bootcamps
Using Predictive Analytics to Manage Risk and Capture Opportunity

Predictive analytics is a valuable tool for revenue generation. By analyzing past data and trends with current data, you gain control over revenue outcomes.

Data Strategy
Skills & Culture
Heather Holst-Knudsen
July 25, 2023 12:00 PM
EST
Bootcamps
Developing a Single Source of Revenue Truth in Highly Complex Data Environments

Establishing a single source of truth is a pivotal aspect of attaining a competitive edge and future-proofing your business.

Product Strategy
Data Strategy

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